Adjunct Instructor, Influencer Relationship Management

The M.S. in Public Relations Innovation, Strategy and Management (MSPRISM) online program at the University of Southern California’s Annenberg School for Communication and Journalism seeks a qualified Adjunct Lecturer to teach the course PRSM 540 – Influencer Relationship Management. This course explores how influence works, influencer-related functions in public relations, marketing, brand management and advertising, managing influencers and ethical considerations in influencer campaigns. In this course, the Adjunct Lecturer will teach students how to:

• Recommend an approach to influencer management that aligns with multichannel communication project or campaign goals.

• Structure a communication project or campaign’s influencer strategies to leverage psycho-social-cultural perspectives on how influence works.

• Devise ethical and actionable influencer tactics and strategies to achieve the objectives of a multichannel communication project or campaign.

• Incorporate strategies to address diversity, equity, inclusion or access in a project or campaign that utilizes an influencer.

• Create an approach to evaluate the effectiveness of influencer strategies in supporting a multichannel communication project or campaign’s goals.

Requirements for consideration include a B.A., B.S., M.S., or an M.A. degree in a related field. Previous teaching experience, particularly online teaching experience, is desirable. For some courses, outstanding professional experience may be substituted for academic credentials.

The hourly range for this position is $37.87 – $46.96. When extending an offer of employment, the University of Southern California considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate’s work experience, education/training, key skills, federal, state and local laws, contractual stipulations, as well as external market and organizational considerations.

USC reserves the “Adjunct” appointment for faculty teaching less than full-time at USC, who are employed full-time in a primary profession or career elsewhere. Adjunct faculty typically teach only one course per year, but in exceptional cases, may teach one course per semester, if approved by the dean.

USC will consider for employment all qualified applicants with criminal records in a manner consistent with applicable laws and regulations, including the Los Angeles County Fair Chance Ordinance for employers and the Fair Chance Initiative for Hiring Ordinance, and with due consideration for patient and student safety. Please refer to the Background Screening Policy Appendix D for specific employment screen implications for the position for which you are applying. 

Applicants should send a letter describing their background, interests and areas of expertise, and an up-to-date resume or curriculum vitae through the Careers at USC website.