Adjunct Instructor, Business Economic Foundations for Communicators
Apply Annenberg School for Communication and Journalism Faculty Los Angeles, CaliforniaThe Annenberg School of Journalism at the University of Southern California seeks a highly qualified adjunct instructor to teach PR 529: Business and Economic Foundation for Communicators.
Guided by the principle of economic literacy, this course focuses on core themes related to the business and economics of public relations:
- Core economic principles as they relate to the corporate PR/communications function. Students will examine the impact of macroeconomic developments on business strategy and communication programs of companies and other organizations. They also will learn the language and workings of the business media.
- “Business 101,” the basic principles that govern businesses, including accounting, finance, human resources, operations, marketing and sales.
- Financial communications and investor relations including basics such as quarterly earnings announcements and what constitutes a shareholder, but also spanning the lifecycle of a private enterprise from funding announcement to filing for initial public offering to quiet period. This section will discuss investor relations as a specialization of financial public relations. It will explore how the current financial communication environment has evolved in light of the corporate scandals of the early 21st Century.
- Media entrepreneurship, exploring key entrepreneurial concepts relevant to the new media world. Topics include the entrepreneurial perspective, innovation theory, start-up strategies, business-idea evaluation, introduction to entrepreneurial finance and developing innovative media products and business models.
Requirements for consideration include a B.A., B.S., M.S., or an M.A. degree in a related field. Previous teaching experience is desirable. For some courses, outstanding professional experience may be substituted for academic credentials. Applicants must have field experience in journalism, public relations or related field.
The hourly range for this position is $37.87 – $46.96. When extending an offer of employment, the University of Southern California considers factors such as (but not limited to) the scope and responsibilities of the position, the candidate’s work experience, education/training, key skills, federal, state and local laws, contractual stipulations, as well as external market and organizational considerations.
USC reserves the “Adjunct” appointment for faculty teaching less than full-time at USC, who are employed full-time in a primary profession or career elsewhere. Adjunct faculty typically teach only one course per year, but in exceptional cases, may teach one course per semester, if approved by the dean.
USC will consider for employment all qualified applicants with criminal records in a manner consistent with applicable laws and regulations, including the Los Angeles County Fair Chance Ordinance for employers and the Fair Chance Initiative for Hiring Ordinance, and with due consideration for patient and student safety. Please refer to the Background Screening Policy Appendix D for specific employment screen implications for the position for which you are applying.
Applicants should send a letter describing their background, interests and areas of expertise, and an up-to-date resume or curriculum vitae through the Careers at USC website.
The USC Annenberg School for Communication and Journalism is among the nation’s leading institutions devoted to the study of communication, journalism and public relations. With an enrollment of 2,400 undergraduate and graduate students, USC Annenberg scholars, both students and faculty, are defining these fields for the 21st century and beyond.
REQ20156464 Posted Date: 10/29/2024 Apply
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